Big Society, Big Challenge

As we head towards the Festive Season with high spirits and goodwill in the air it is time to consider what affect will David Cameron’s idea of a “Big Society” have on business? Where are all the “big” people who are going to run it? In my experience those who shout the loudest often drown out the voice of the less vociferous. The strong get stronger and the weak get weaker. Who is going to make sure that everyone can and will play a part in this new world? At the heart of any good plan is a commitment to test the hypothesis by undertaking Market Research to prove or disprove the theory. What research has been done to support David’s, undoubtedly well meaning, vision? Britain cannot afford any more mistakes. We are too close to the edge to experiment and shrug our shoulders if it doesn’t work. My advice to David Cameron is research, research, research and test, test, test. Only commit to the future face of public services once the results are tangible. Hear what others are saying about this…

http://www.guardian.co.uk/politics/2010/jul/19/david-cameron-big-society-launch

http://www.guardian.co.uk/society/2010/jul/21/big-issues-for-camerons-big-society

http://www.bbc.co.uk/news/uk-10680062

 

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